Robyn Winstanley is the Marketing Manager at Ozone API, bringing over a decade of digital marketing expertise and a creative-meets-analytical approach to fintech marketing. With over three years specialising in the open banking and payments technology sector, Robyn has developed deep expertise in communicating complex regulatory, technical, and strategic concepts to diverse audiences across the global financial services ecosystem.
Her comprehensive marketing background spans UX design, digital strategy, video production, social media marketing, paid media optimisation, and content creation—skills she leverages to build compelling brand narratives and drive engagement for Ozone API’s global audience of banks, regulators, fintechs, and technology partners. Robyn specialises in translating technical innovation into stories that resonate with both business and technical stakeholders, making her a valuable voice in an industry often challenged by complexity.
On the Ozone API blog, Robyn explores industry trends, marketing perspectives, regulatory developments, and the creative dimensions of open banking. Her articles provide unique insights into how fintech companies can effectively communicate value, build trust, and differentiate themselves in competitive markets. Robyn’s ability to bridge technical depth with accessible storytelling helps readers understand not just what open banking is, but why it matters and how it’s reshaping the future of financial services.
If you’ve ever tried to explain how open banking works in Brazil to a regulator in Saudi Arabia, or map UK Open Banking terminology to Australia’s CDR framework, you know the problem: every market speaks a different language. So we built a solution: a visual map of the global open finance ecosystem that captures participants, roles, regulations, and standards across six continents in one accessible reference tool.
Robyn Winstanley
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